Moral Premise Video Podcast - GREAT IRONY

 

How to Change the World at Bedtime - The Art of Storytelling - Didactic vs Narrative

There are many ways of trying to convince someone that something is true. There is the "BOP!" method, frequently employed by our parents and school teachers.

"I'll tell you what you're suppose to believe, and if you don't repeat it faithfully I'll bop you on the head with this here book."

Such is the method currently being used in segments of our political sub-culture. Either you toe the party line or I'll kick you off my Facebook page, out of my store, or the safe zone at the local university. So much for the pursuit of truth through dialogue and tolerance.

Many of us grew up in such fascist environments. But I don't think those who think much, think much of the effectiveness of such methods. In a pedagogical sense we might describe the BOP method with terms like rote, punishment, telling, didactic, or tyrannic. But most of us more likely appreciate learning through personal experience, discovery, experiment, showing, and simulation. Oh, yes, I should add the verbal pedagogies like dialogue, debate, and argument (as long as the arguments are the logical, not the yelling kind).

To those in the communication professions these two styles of communication can be identified simply as "TELLING" or "SHOWING."  Or, I could use more esoteric terms "DIDACTIC" and "NARRATIVE."  Experience is the best teacher, of course, but TELLING a little boy not to touch the hot stove is safer than actually letting him touch it. And yet, telling him may only elicit the question, "Why?" And that's where SHOWING or perhaps a simulation through a story is better.

Jeremy, you're too young to remember, but one time your Auntie Francine touched the stove when it was turned on, and her hand went up in flames. She screamed and hollered, and cried so hard. We took her hand and put it on ice, but that was so cold she cried even harder. Then the doctor came and took her hand completely off her arm and kept it a bandage for 2 months way up there on the shelf, and she couldn't reach it, or use it, even to pick her nose. How would you like that? Wouldn't it be sad if you couldn't pick your nose?"

Stories are like simulations if you can get your audience to emotionally identify with your protagonist and internally make decisions for the protagonist as the story goes along. There are many techniques for getting your audience to identify with the characters in a story...but we have not the space in this blog. See the on-line training. Yet, when you do it right, your audience will make the transition to believe that THEY are IN the story, and that THEY can HELP the protagonist toward the goal.

Oh, Daisy, don't open that door, there's a monster on the other side and he might eat you and it would really be ugly and I don't want to see that.

But of course, Daisy, being immortalized on the celluloid, can't hear you, so she walks through the door and is eaten by the monster. Blood everywhere. Quit memorable. Next time she'll listen. Oh, right, there won't be a next time. But the "Daisys" in the audience who are living through the simulation WILL remember...which is the point.

[Where does preaching fall into the above lists? Well, it depends on whether the preaching primarily involves didactic or narrative techniques. A good rule of thumb based on research of best selling books is 75% narrative and 25% didactic. Hook the heart, imagination and memory with the story, and then sum up the message with a short didactic explanation. Now, I've heard preachers who will a tell a story that has nothing to do with their message...which only hinders and create cognitive dissonance. The assumption is that that story embodies the applicable moral premise. ]

What Happens When We Tell Stories

I so much want to tell a story here, but your time is valuable. So let me NOT practice what I'm trying to preach and just share with you (e.g. tell you) what happens when you rightly use a story to communicate a particular truth, assuming you're using the Audience Identification Techniques described below.

When you tell a story correctly your audience will:

• Work mentally to fill in the narrative gaps, and figure out what is going on and why. (Narrative communication is inductive. It provides information but the audience has to figure out the premise that holds it all together. That "figuring it out" requires mental engagement.)
• Follow the narrative hook created by the story and try to answer the "story question." Listening to narrative communication is thus very active and engaging.
• Identify with the flawed character, because they (the audience) are flawed.
• Be intrigued about how the protagonist will successfully achieve his/her goal.
• Be held in suspense as the protagonist overcomes obstacles.
• Root for the protagonist at turning points to make the right decision and progress.
• Be sad when the protagonist makes the wrong decision and falls back.
• See themselves in the protagonist's journey.
• Learn with the protagonist what to do and what not to do to have a good life themselves.
• Subliminally recognize the moral truth, even though the outward story may be fictional.
• Ride the emotional roller coaster of the story's ups and downs. This creates adrenalin rushes that burn memories into the brain. 
• Remember the story and its subliminal message because it's visual and a simulation of a life experience. 

Now granted, I'm short-handing a lot of theory and practice here, but perhaps this blog will encourage you to learn how to tell better stories and change the world. ...Now, onward and upward!

What Happens With Didactic Communication

Let me contrast Didactics with Narratives. Unfortunately this will be a lot of propositional pronouncements...the very thing I'm preaching against:

• Didactic communication tugs on the brain. Narrative stories, properly told, tug on the heart.
• Didactic communication involves precisely defined propositional statements, logic, and syllogisms -- (think theology). Narrative communication involves suspense, intrigue, irony, conflict, and metaphors (think bedtime stories).
• Didactics use abstract formulas that pertain to all time, all places and all persons. They are thus impersonal and objective. Narratives pertain to one time, one place, one person and are thus personal and subjective. 
• Didactics make intellectual connections but generally produce no adrenaline rush to burn-in memories. Narratives make emotional connections by producing adrenaline rushes that do burn-in memories.
• Didactics are void of emotional cantharis and are easily forgotten. Narratives, properly told, lead to emotional catharsis and are easily remembered.
• Didactics frequently require rhetorical embellishment (volume, gestures, and pacing)  to keep an audience awake. Narratives can benefit from rhetorical techniques but don't require it. The audience's imagination supplies the embellishment to keep tuned. 
• Didactics require deductive thinking where the conclusion is pronounced up front by the presenter and assumed to be true. Narratives require inductive thinking where the conclusion is derived by the audience through assimilation of the character's experiences. Thus, the conclusion is owned by the audience, not the presenter, and is thus remembered longer.
• Didactics offer theoretical and general descriptions of life leading to the embrace of ideologies that may not  have practical meaning to the audience. Narratives offer visceral and specific portrays of life leading to personal verisimilitude. 
• Didactics treat "cause and effect" intellectually and philosophically. Narrative treat "cause and effect" emotionally and practically.
• Didactics explains truth. Narrative imbues truth.
• Didactics tell audiences what to think, so they leave believing, "It's the presenter's idea, I'm skeptical." Narrative leads audiences to discover for themselves, so they leave believing, "It's my idea. Ah-ha!"

Audience Identification Techniques - How to Tell a Story That Connects with Your Audience

There are numerous ways to get your audience to emotionally identify with your characters and thus learn through your character's successes and failures how to make their lives better, which is the subliminal reason people loves stories...they're like safe simulations of life that teach what is good, true, and beautiful.  But there are "catches" to telling successful stories. Here are some of them. They apply to short and long form stories. If you learn more about these and use them, you'll connect with your audience and they'll learn what you're trying to teach them through the experiences of your characters.

• Imbue in your story a true and consistently applied moral premise. This means that the underlying moral truth of your story must not conflict with Natural Law, although the outward physical story may be a fairytale.  This is the definition of a myth—a story vehicle, which may be true or fictional, but nonetheless communicates a universal moral truth. Much of my book, "The Moral Premise," the on-line "Storycraft Training," and this blog is about this.
• Start with a strong, ironic physical hook.  e.g. your protagonist's goal is out of his or her league and sounds impossible to achieve.
• Articulate an engaging log line. There is a good blog post on this.
• Be sure the conflict of inner values is universal to your audience and not parochial. (That is, don't beg your message and assume something is true your audience may think is false.)
• Your hero or protagonist must be flawed but wanting to be better.
• Your hero must pursue a physical and visible goal that may metaphor a deep moral goal.
• Your hero must be passionate and active, not passive or slothful.
• Structure your story's emotional ups and downs so that there is a regular emotional roller coaster with ever increasing risks. Using the technique in the Moral Premise book, the Storycraft Training, and this blog you can learn that every other scene or sentence must be an ironic, nearly impossible journey for your hero.

Well, there is more!!!  ...and if you're familiar with all of this stuff, you will have recognized this last list as some of the "Secrets of Successful Story Structure" from my free bookmark.

How to Emotionally Connect a Protagonist to Your Audience.

 This is an updated post from 2010.

Our full house at EXTRAORDINARY's premiere

A  recent workshop attendee who works with teen filmmakers asked this question:

What are the major events in a story that a protagonist must face and overcome to make sure the audience emotionally connects with the character?

That question tells me the filmmakers believe it's the external (or visible) story EVENTS or ACTIONS that connect the audience to the character. But that's only half the truth.

The action a character takes is valued by the audience only because of said character's motivation to take said action. If the protagonist kills another character, the event will be judged differently by the audience depending on whether the killing is pre-meditated murder or self-defense. That is, what's important to the audience is WHY the character took said action. And that is all about who the character is internally. It's the character's internal values that mostly dictate the emotional connection of the audience.

The way the audience discovers those values is the work of the plot and how the character responds to the beats of the plot. More about the plot beats below, but first let's look at how the audience will come to recognize the character's internal values. This is how it works in real life, too.

This diagram from a workshop I give will help. On the left side of the circle, items 2, 3 and 4 happen internally to a character. In a motion picture the audience does not see these unless the character shares his thinking with another character. In a novel, internal monologue often supplies these points.  But everything on the right side of the circle, items 1, 5, and 6 are in the visible, physical realm which the audience sees.

So, let's begin with No. 1. Here our character observes a situation in the external world.

2. Almost immediately the character compares what he observes to his own value system.

3. Let's assume that there is an internal value conflict between what he observes and his own value system. That leads to:

4. The character deciding upon a course of action to remediate the situation, and try to change the external situation to be more in line with his own internal values.

5. The character's thoughts morph into the physical realm and he takes some action.

6. As a direct consequence of the action some natural consequence occurs that is totally outside the character's control. Nature has the upper hand now, and some physical conflict may occur.  This physical conflict is a metaphor of the internal conflict from step 3.

And the cycle repeats itself, as the character...

1. Observes the new situation created by his intervening action, and

2. Evaluates....

If the Natural Consequence is evaluated as good in the character's mind, then his original internal value is reinforced. If the Natural Consequence is evaluated as bad, then the character may revisit and revise their original internal value....and transform.

TURNING  POINTS AND BEATS

Now this sort of logic appears most dramatically at a story's TURNING POINT or at Major Beats of a story. I discuss these beats in various places in this blog. But here's a starting point: 13 Major Beats.

So, this goes back to the original question.

What are the major events in a story that a protagonist must face and overcome to make sure the audience emotionally connects with the character?

The answer in an external sense are the dramatic story beats reflected in the 13 Major Beats link above. But the key to those beats emotionally connecting with audiences all depends on whether or not the internal value arc of the character's transformation coincides with or diverges from the audience's values.

And that is where the Moral Premise comes in. The decisions and actions that the character makes, if you're going to have a successful story, must all coincide with the moral and physical arc described by the moral premise statement, which we are assuming is true and in compliance with Natural Law.

Great Stories - True Premises

I lead a bifurcated life when it comes to the types of projects I work on. I find my greatest satisfaction in structuring and writing stories for myself and for my clients. My wife, Pam, and I consume a great many movies and novels; and we're mesmerized by the integrity the best stories have with respect to a true and consistently applied moral premise that informs the metaphors used to do the story telling.

But the other side of my creative life has been involved in helping others produce very didactic series for Catholic television. Yes, we're talking about "talking heads" here. There are times when I don't want anyone to know that I write, produce, direct, edit and distribute such stuff. Not because I don't believe in the messages that the series contain, because I do believe in them. I'm a devout Roman Catholic who loves the Church's teachings. But I am convinced that didactic presentations DO NOT engage audiences very well, nor do they pass on values from generation to generation as well as stories do. But the didactic stuff does explain WHY and WHAT is going on in a psychological and spiritual sense in our lives, and in the lives of characters in stories with true moral premises.

One such connection occurred to me this morning as I was writing collateral materials for a Bible Study series on the Epistle of James that I'm preparing for broadcast. The particular Bible passage that applies to storytelling so well is this:

Consider it all joy, my brethren, when you encounter various trials, knowing that the testing of your faith produces endurance. And let endurance have its perfect result, so that you may be perfect and complete, lacking in nothing.  (NAB, James 1:2-4)

This passage hits a particular nail on the head with what we try to do --- or rather, what we MUST DO as storytellers. Our protagonist wants to reach the goal, but to do so our hero must traverse through myriad of trials and sufferings. Why do we drag our heroes through all of that? One answer is because in real life we are dragged through it all. The tests we put our hero through (as well as the trials we go through as humans) will teach our hero (and us) about life. Experience is the best teacher, after all. And simulations (movies) are a close second. Hopefully, in a redemptive story, our protagonist will persevere through the bad stuff and in the process learn something important, so that the end result her or she will be a better person -- and goal of the story achieved.

For the protagonist the "faith" is their belief in the truth of the moral premise. Yet, for them to really, truly believe the truth of the moral premise, we have to take them through hellfire and brimstone, (the testing of their faith as gold is refined with fire), before they get enough sense knocked into them to learn how to navigate life, latch onto what's really important,  develop the nerve to remove their mask of "unbelief," and risk all to persevere through Act 3 to the goal. (Do you see the story structure in that?)

And if our heroes persevere through all that, they can be joyous. Thus, great stories are about characters that learn something that is greater than themselves and persevere against great odds to bring that truth home to themselves and those around them....including us in the theater.

Great Movies or Stories are about...

Great stories are about 

 CHARACTERS

who stand for something

GREATER THAN THEMSELVES, 

against 

 GREAT ODDS, 

even if they don't know what they're doing, 

but even more so if they do.

I just reread an old Reader's Digest article by John Culhane, Where Great Movies Come From. I don't think it told me, but it did suggest that the great movies (and stories) are about things bigger than the characters -- good value, and to achieve those noble intends sacrifices are welcome.

To quote Culhane:

Critically acclaimed, financially successful and widely honored films are about universal values, that reflect the basic good in people: hard work, self respect, love of family, friends, community and God.

'Such films show us,' says director Mark Rydell, 'how the individual can make a difference—in his own life and the lives of others. ' 

'One of their messages,' says John Avildsen (director of ROCKY), 'is that  ordinary individuals are capable of extraordinary acts.'

The article discusses four films that do this:

• ROCKY
• CHARIOTS OF FIRE
• GANDHI, AND
• DRIVING MISS DAISY

...and how studios rejected the scripts and even the films for distribution after they were made, because the stories did not fit the supposed mold for commercial success. Yet all were very successful.

I am hoping for more visionary investors who see the financial sense of relatively small independent films that can change hearts and be a box office success.

To do that, as writers, producers, and directors, we have to develop stories about characters that stand for something bigger than themselves, against all odds.